YouTube earnings by niche
How much creators in each niche make from ads, as the commonly reported RPM range for the parent category applied to the real view counts of the videos ranking today. Ranges only, because nobody outside YouTube Studio can give you an exact number.
- Finance & investingHow much do personal finance YouTubers make?$8–$30 RPM band · 5 videos · Finance & investing“how to budget money for beginners” · Open
- Food & cookingHow much do cooking YouTubers make?$2–$7 RPM band · 5 videos · Food & cooking“meal prep for the week” · Open
- Tech & software reviewsHow much do PC building YouTubers make?$4–$15 RPM band · 5 videos · Tech & software reviews“how to build a pc step by step” · Open
- Health & fitnessHow much do fitness YouTubers make?$3–$10 RPM band · 5 videos · Health & fitness“full body workout at home for beginners” · Open
- TravelHow much do travel vlog YouTubers make?$2–$8 RPM band · 5 videos · Travel“how to make a travel vlog” · Open
- Business & marketingHow much do marketing YouTubers make?$6–$22 RPM band · 5 videos · Business & marketing“digital marketing for beginners” · Open
- Education & how-toHow much do study YouTubers make?$3–$12 RPM band · 5 videos · Education & how-to“how to study effectively for exams” · Open
- DIY, home & autoHow much do home improvement YouTubers make?$2.5–$9 RPM band · 5 videos · DIY, home & auto“how to install laminate flooring” · Open
- Beauty & fashionHow much do makeup YouTubers make?$2–$7 RPM band · 5 videos · Beauty & fashion“makeup tutorial for beginners” · Open
How these are built: the flagship query is run through YouTube search (US), the top 5 results are analysed (Shorts are left out; metadata, description chapters, transcripts, comments), and a short commentary is written and reviewed against that snapshot. Five videos for one query are evidence about that query, never a claim about the whole niche.